From Technical Depth to Strategic Impact
Over the past decade I've helped B2B marketing teams turn their websites from underperforming assets into consistent sources of qualified pipeline. I started in web architecture and grew into strategy, which means I understand both the technical decisions that affect how your site ranks and the conversion logic that determines whether traffic actually becomes revenue.
I believe a well-designed site that doesn't convert is just an expensive brochure. So I connect the dots between SEO, CRO, and demand capture, using data, testing, and AI tools to find what's holding your site back and fix it fast.

Real projects, real pipeline impact
A look at how I've helped B2B and B2C teams turn their websites into better demand channels, through SEO, CRO, and smarter web systems that move the right buyers from click to qualified lead.In the Words of Those I've Worked With
Jonathan Goldberg
Kimberfire
Chris Coppens
Intelex Technologies
Jeff Schnurr
InView Marketing
Ryan Culver
Lime Telenet
Ben Ringshall
iFinance Canada